Facebook for news?

I came across a few very interesting statistics today, from mediapost.com, which show that Facebook directs more traffic to news sites than Google Reader and Google News. More importantly for news websites, 78% people linked to a news site from Facebook will visit the site again, compared to a 64% return rate from Google News.

The trend continues when broadcast news sites are examined (e.g. CNN)- 77% return from Facebook, and 64% will return if linked from a Google site.

I was shocked to read that Twitter only directs 0.14% of a news site’s traffic, until I read that the survey only examined links from twitter.com, when most Twitter users use software or another client.

Google.com still directs more traffic to news sites than any other site, but I think news sites will concern themselves mostly with the loyality of visitors, and according to this piece of research, the loyal visitors are being linked from Facebook.

[Via http://ciaranighabhann.wordpress.com]

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Just go to http://www.hotspotla.com and on the front page hit the free listing button and fill out the  free listing form. Don’t forget to look around the site, we are growing. We have great marketing tools for subscribers to market to the social networks, via a very powerful Blog, email blasts, video commercials, and splash websites, all help with the optimization of your business. Our commitment is to help business create more traffic into there business, weather it be a brick and mortar store, a website or just calling! Please contact, info below.

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Office: 562-927-7296  Cell: 818-635-5363

E: barry@hotspotla.com

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Edgewood Chamber of Commerce’s Welcome Wagon

POSTED AS A COMMUNITY SERVICE BY GADABOUT-BLOGALOT

Edgewood Chamber of Commerce’s Welcome Wagon

Hello Chamber Members! What a beautiful day God blessed us with today!! We have 2 new members to the Edgewood Chamber of Commerce! Please add them to your contact lists so you can network with them.

The Edgewood Chamber of Commerce would like to welcome Little John’s Towing! Little John’s Towing has 24-hour service including weekends. They not only tow they provide tire changes, lock-out service, storage, jump starts and gas runs. Add this number to your cell phone: 832-9457 or 259-7744. Trust me…when you need these services, you never have a phone book handy! Little John’s Towing also has a web site: www.littlejohnstowing.com . We are so pleased to add Little John’s Towing to our membership.

The Edgewood Chamber of Commerce would like to also welcome Park & Shine. Park & Shine is a mobile automobile appearance service. Their services include: detailing, scratch & dent repair, windshield star repair, headlight restoration, and interior repair. What a great service since we don’t have a car wash in Edgewood…they come to you!! Park & Shine’s contact information is: 281-3010 or 321-3599. They also have a great web site: www.parknshine.com . Welcome to the Edgewood Chamber Park & Shine!   Wishing you all a great day!

Robin Foshee, Executive Director

Edgewood Chamber of Commerce

505-286-2577 office   505-948-6963 cell

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• Edgewood Chamber Friday Blast For March 12, 2010 (gadabout-blogalot.com)

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New password-stealing virus targets Facebook

Hackers have flooded the Internet with virus-tainted spam that targets Facebook’s estimated 400 million users in an effort to steal banking passwords and gather other sensitive information.

The emails tell recipients that the passwords on their Facebook accounts have been reset, urging them to click on an attachment to obtain new login credentials, according to anti-virus software maker McAfee Inc.

If the attachment is opened, it downloads several types of malicious software, including a program that steals passwords, McAfee said on Wednesday.

Hackers have long targeted Facebook users, sending them tainted messages via the social networking company’s own internal email system. With this new attack, they are using regular Internet email to spread their malicious software.

A Facebook spokesman said the company could not comment on the specific case, but pointed to a status update the company posted on its web site earlier on Wednesday warning users about the spoofed email and advising users to delete the email and to warn their friends.

McAfee estimates that hackers sent out tens of millions of spam across Europe, the United States and Asia since the campaign began on Tuesday.

Dave Marcus, McAfee’s director of malware research and communications, said that he expects the hackers will succeed in infecting millions of computers.

“With Facebook as your lure, you potentially have 400 million people that can click on the attachment. If you get 10 percent success, that’s 40 million,” he said.

The email’s subject line says “Facebook password reset confirmation customer support,” according to Marcus.

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Facebook gets search auto suggest feature

Top US site Facebook is finally cutting down on the need to type whole words (BEd: It’s reall annoyin in thi day an age) when searching by integrating an auto complete function. What this means is that, after entering a few letters into the search bar, a drop-down menu will appear with suggestions on people, events, groups and Pages you’re connected with or on more general results.

“If you don’t see what you are looking for in the drop-down menu, you can go to the search results page by selecting “See More Results” from the bottom of the drop-down menu. You’ll be taken to the full results, where you can sort by different categories and refine your search further,” explained Facebook engineer Wayne Kao.

The search auto suggest feature is currently being implemented so it can take a few days before it becomes available to you

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Facebook surpasses Google in the US

Online competitive intelligence service Experian Hitwise has concluded that the week ended March 13 has seen Facebook pass Google in terms of popularity, in the US.The super popular social network (Facebook) has claimed the top spot in the US before but only on certain days (Christmas Eve, Christmas Day, and New Year’ Day), so beating Google for a whole week is certainly a big milestone.

Both sites were head-to-head though, with Facebook.com capturing 7.07% of all visits made by US web surfers, while Google.com held a 7.03% share. Looking at growth, Facebook has jumped 185% compared to the same week in 2009, but Google only went up 9% and the trend is likely to continue. Google will probably just have to get used to being number two.

[Via http://vladsim.wordpress.com]

How to Avoid Spoiling Your Audience's Appetite

Back in grade school, children and teens alike took to trends as fads. Whether it was the MC Hammer Pants or the throat-constricting turtlenecks, we’ve all been there. At the time, these fads were the center of our worlds but I’ve since them learned that they always end up in the Salvation Army bin by the end of the year. Like fruits, fads often spoil when you least expect it, even when you’re aware that it’s still there.

Spoiled fruit can upset a stomach, but what about spoiled methods? Is your way to communicate outdated if not expired? Why not give your audience something new to taste?

Cross-networking in the twenty-first century has become an easy way for businesses and groups to broaden the borders of their website. Networking sites such as Facebook, Twitter, and Ning allow users to hold events in their local communities, promote their products or services, and encourage followers to “fan” their pages. Bloggers on WordPress and Blogspot can add widgets to track their followers and add links of their other networks to the sidebar so that their audience may be directed to one of their other designated sites. Each site works hand in hand with the other, allowing followers and fans alike to jump from one destination to another, tasting every possible stream of information that you share. These interconnected networks are like cross-bred hybrid fruits: new and refreshing for the parched throat. Definitely a fruit to be savored, not left out to rot.

 

[Via http://socialmediafruit.wordpress.com]